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See the sea, see the darts
Is Szczecin located by the sea? Depends. During Baltic Darts Challenge it does for sure, fair and chocolate-bar square. Biggest dart tournament in the Pomeranian region has docked. To support this noble sport in a place where you can (almost) feel the Baltic breeze – gourmet collaboration!
We wanted to create a strong symbol that would allude to both the region and the dart. However, the image of the event needed to be noble, classy, maritime and dynamic. Just like the deck routine; make it broad like the sea, so that new lands can be explored and conquered! Argh, matey!
The trace of the dart starts in the thrower’s mind. First, a thorough analysis, then a tactical choice of technique, and only then, aim for the throw. And the throw itself – to master this point takes years of practice and polishing your skills with self-development.
A cunning hand gesture is a cherry on top of the craft, sending the dart dead on spot and win the game. Collaborating with the challenge’s representatives, we stayed on the same wave-length to make the process as smooth and crafty as the master shots.